PropertyGuys Igniting a New Chapter: Former Fire Chief Brings PropertyGuys.com to North Bay/Perry Sound - PropertyGuys

Igniting a New Chapter: Former Fire Chief Brings PropertyGuys.com to North Bay/Perry Sound

Igniting a New Chapter: Former Fire Chief Brings PropertyGuys.com to North Bay/Perry Sound

Leadership, Community, and Innovation: How One Firefighter Aims to Revolutionize Real Estate

March 18, 2025

North Bay, ON – PropertyGuys.com, the innovative real estate company known for its disruptive approach to buying and selling homes, is thrilled to announce the opening of its newest franchise in North Bay and Nipissing District including Perry Sound. Leading the charge is Rob Serson, a dedicated local entrepreneur with deep roots in the community.

A North Bay native, Rob Serson brings a wealth of experience and commitment to his new role. Having grown up in Callander and played minor hockey in North Bay and Astorville, he is a familiar face in the area. His distinguished 35-year career in public service saw him serve as a volunteer firefighter before rising to the rank of full-time fire chief in Callander, Napanee, and South West Oxford. Now back in North Bay, he continues to serve as a volunteer firefighter with the Nipissing Fire Department.

Beyond public service, Rob has extensive experience in customer-focused roles, from serving as a parts manager at a local Ford dealership to working with his family’s fine dining/hotel establishment. His combined expertise in service and leadership makes him the perfect fit for PropertyGuys.com’s mission.

Joining him in this venture is his brother and business partner Kelly Serson, who shares his passion for community service and helping homeowners achieve their real estate goals. Together, their team will offer licensed real estate services alongside PropertyGuys.com’s flat-fee model, enabling clients to save money while receiving premium full service support.

“The real estate landscape is evolving, and PropertyGuys.com offers a smarter, more cost-effective alternative to traditional selling,” said Rob Serson, owner of PropertyGuys.com North Bay/Perry Sound. “We’re here to give homeowners more control, better value, and the support they need to succeed.”

Rob & Kelly Serson’s Journey as New PropertyGuys.com Franchisees

The leadership team at PropertyGuys.com is confident that this area of Ontario is ripe for disruption and the perfect market for its innovative approach. The established neighboring PropertyGuys.com Sudbury location is an award winning franchise having one of the highest listing volumes in the Country.

“Rob Serson is a fantastic addition to our franchise family,” said Daina Peterson, Director of Franchise Development for PropertyGuys.com. “His passion for helping others, his community, and his commitment to redefining the industry align perfectly with our mission. We’re excited to see the Serson brothers re-invent real estate and take North Bay and surrounding areas by storm, offering a better choice with a hybrid model enabling consumers to avoid unfair commissions.

CEO Ken LeBlanc echoed the excitement, emphasizing the value PropertyGuys.com brings to the region.

“North Bay homeowners deserve choice, control and a more cost-effective way to sell their homes, and that’s exactly what PropertyGuys.com delivers,” said the CEO “Our model puts the power back into the hands of sellers, eliminating high commissions while providing the tools and support needed for a successful sale. With Rob and his team at the helm, we know these communities will benefit from a modern, commission-free real estate experience.”

As avid outdoor enthusiasts, Rob and Kelly are passionate about serving their community while embracing the Northern Ontario lifestyle. When not working, Rob enjoys boating on local lakes, exploring trails on his ATV, or navigating snowmobile routes with his wife Amie and two beloved dogs, Zoey and Emberr.

The launch of PropertyGuys.com North Bay/Perry Sound marks a new era in local real estate, providing homeowners with an accessible, affordable, and effective way to sell their homes, because buyers and sellers deserve better.

For more information about PropertyGuys.com North Bay/Perry Sound, and to learn how you can save on real estate commissions, please visit PropertyGuys.com – North Bay, ON or contact Rob Serson at (226) 970-3117

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